Marketing Essentials - Free Course
Course: Marketing Essentials - Free CourseLearn essential marketing concepts such as Marketing Mix, Pest Steeple, Porters Five Forces, Pricing Models, SWOT, Porter's Generic Strategies, Balance Scorecards, Boston Matrix. To enjoy this course please Subscribe Free below.TARGET AUDIENCE: Marketing Students and Professionals New to Marketing concepts. |
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Marketing Essentials
Course expertJoe Shami
Associate Professor - Marketing Essentials
Marketing essentials strategies that have been used for many years and are the foundation of most of today's marketing strategies. From analyzing the competitive environment, understanding the Macro and Micro marketing environment and issue such pricing strategies, Marketing Essential will help you to procede deeper with your Marketing knowledge.
LEVEL: Basic
RUNNING TIME: 1 Hour
- Marketing Mix
- SWOT Analysis
- Marketing Environment
- Porter's Five Forces
- Product life cycle
- Pest Steeple Analysis
- Pricing Models
- Porter's Generic Strategies
- The Ansoff Matrix
- Boston Matrix
- Balanced Scorecards
- McDonald's SWOT
- Starbucks SWOT
- PepsiCo SWOT
- Nike SWOT
- Nestle SWOT
- Apple SWOT
- Toyota SWOT
- Walmart SWOT